You can use these tools to keep track of customer data, plan maintenance appointments, and send automated reminders. Make use of technology.Īs previously mentioned, it’s best to spend money on HVAC software that streamlines the sales process. Highlight customers’ benefits from signing an agreement, such as savings, increased efficiency, and longer equipment lifespan. Create eye-catching brochures, flyers, and online content that concisely outlines the advantages of routine HVAC maintenance and the cost savings of contracts. To sell maintenance agreements, your marketing materials are essential. Utilize a leaderboard in the office to track sales and promote competition.There are numerous ways to recognize your best sellers. In light of this, giving your staff a commission or incentive for each maintenance agreement sold is a great way to motivate them. Encourage your employeesĬash is the best motivator for a workforce. Although a pricing tool is crucial, your technicians must know how to close deals. This relieves your staff of the need to be expert salespeople and enables them to focus on simply demonstrating the available savings.Īssist technicians in explaining how a maintenance agreement can reduce the service cost and verbally walk them through a quote. The vast majority of flat-rate books provide a variety of pricing options, including the choice of a maintenance agreement discount on more expensive services. Set up automatic recurring billing through your credit card processing business to make this possible. Bill Maintenance Contracts Monthlyīecause it is simpler for many people to pay a small amount monthly instead of a large lump sum up-front, some customers strongly prefer paying for an ongoing maintenance agreement every month. Include these testimonials on your website and your marketing materials to inspire confidence in potential customers. Encourage pleased clients to share glowing testimonials and reviews about their experiences with your maintenance contracts. Word-of-mouth marketing is a potent tool. Request testimonials from happy clients with maintenance contracts, then use these testimonials in sales discussions and on social media. Additionally, you can offer discounts to recurring customers whose HVAC systems frequently malfunction. It will be simple to bring up maintenance agreements if you are consistently providing excellent customer service. This is especially crucial if you have a loyal customer who is wary of contracts. The likelihood that customers will renew their contracts and recommend your services to others will rise when you provide exceptional customer service.

Deliver top-notch customer service.Įxcellent customer service is essential for luring and keeping maintenance agreement clients. Word choice is crucial! Your customers will undoubtedly find the word “agreement” more appealing than the word “contract,” which has a lot of negative connotations and suggests a peaceful, cooperative arrangement. Refer to It as “Agreement,” Not “Contract” Giving your staff in-depth training will enable them to explain the importance of these agreements to homeowners confidently.

When you sell a contract, let people know the specifics.

Create a script around selling with shared goals.

Encourage roleplaying among the technicians.

Discuss strategies for selling well at all-hands meetings.

Here are some suggestions for instruction: They should clearly articulate the advantages of maintenance agreements to prospective clients. Your sales and service teams need to be educated as a first step in increasing maintenance agreement sales. It requires planning!īrought to you by Invoice ASAP, here are eleven simple yet effective steps to boost maintenance agreement sales with little spendings: Inform your team. Unfortunately, explaining your maintenance agreement plans after the work is finished is not as simple as trying to sell. These contracts guarantee routine maintenance of HVAC systems, giving homeowners peace of mind and dependable income for HVAC businesses. Service Agreements: Simple Advice for Increasing Salesĭoes your service company offer maintenance contracts? These are essential to the operation of your HVAC company and ensure steady cash flow.

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